01Product philosophy
Optimalism
A product-design philosophy for finding the right balance between function, emotional attraction and environmental sustainability.
KURN Insights
Thinking beyond
the surface.
Notes on better product decisions, the assumptions beneath them and what deserves to remain.
02Root-cause thinking
Design Thinking Solves Problems. But Are You Solving the Right One?
Why strong design processes still need root-cause thinking and an independent perspective before teams commit to a direction.
03Product direction
Stuck in Product Development? Stop Designing for a Moment.
Why a product team that feels stuck may need to pause solution-making, challenge the question and recover a direction worth pursuing.
04Independent perspective
Why Your Product Team Sometimes Needs Someone Who Wasn't in the Room
How an independent product perspective reveals assumptions, reframes familiar decisions and helps teams see what proximity makes difficult.
05More vs less
Less Is More. Unless It Isn't.
Why simplicity is valuable only when it preserves what matters, and why useful complexity must earn its place in product design.